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 The Extended Parallel Processing Model
March 16, 2015

The Extended Parallel Processing Model


The Extended Parallel Processing Model (also widely known as Threat Management or Fear Management) describes how rational considerations (efficacy beliefs) and emotional reactions (fear of a health threat) combine to determine behavioural ...

October 20, 2006

Outcome Mapping


The focus of Outcome Mapping is on people.

March 17, 2006

Five Cs: An eHealth Model


December 16, 2005

Problem Tree


December 3, 2003

Child-to-Child Approach


Health Promotion: Ottawa Charter
November 4, 2003

Health Promotion: Ottawa Charter


"Health promotion is the process of enabling people to increase control over and improve their health. Health is seen as a resource for everyday life, not the objective of living. Health promotion is not just the responsibility of the health ...

November 4, 2003

Health Campaigns: Stages in Planning


August 22, 2003

Communications and Social Change [conceptual model] - The Rockefeller Foundation


This summary is based on a power point presentation that included the Conceptual Model of Communication for Social Change from November 2001. PRINCIPLES & TRENDS

December 9, 2002

COMBI Design Process


While the design of a Communication-for-Behavioural-Impact (COMBI) Plan cannot be done in a neat linear fashion, the following 10 steps are suggested.

August 8, 2002

Theatre for Development (TfD)


August 30, 2001

Comparison of the Fundamental Characteristics of Four Orientations


Editor's note: While the following comparison has a focus on health issues, it may be applicable to any development issues. SOURCE OF ACTION Social Marketing (SM): Agency or organisation Public Relations (PR): Agency or ...

August 30, 2001

Health Risk Communication Process Matrix


SourceMessage (content)Channel (process)Receiver

CDC's Health Communication Wheel
August 30, 2001

CDC's Health Communication Wheel


From the March-April 1993, Vol. 106, No. 2 181 publication"Policy", this article entitled "Health Communication Takes on New Dimensions at CDC" of Dr. William L. Roper, of the Centers for Disease Control and Prevention (CDC), United States, ...

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