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African Radio Drama Association (ARDA)

Country

Nigeria

Programme Summary

The African Radio Drama Association (ARDA) Nigeria broadcasts radio serial dramas on democracy and good governance on several radio stations throughout the country.

Communication Strategies

"Rainbow City" is a Pidgin English soap about life in a big city and about people struggling daily to survive but also understanding the new social and political dispensation of democracy. It weaves concepts of scrutiny, transparency, leadership, civic rights and responsibility, patriotism and respect for the rule of the law into intrigue, suspense and drama. Click here to listen to this programme on the ARDA website.

A second radio soap called "Asuba ta Gari" or "New Dawn" was broadcast in the Hausa language. This serial used infotainment and edu-tainment concepts to address issues of women's human rights under Muslim laws, in addition to problems of corruption and accountability in a democratic society. For a time, it aired on Deutsche Welle, thus taking the programme to the international airwaves.

Development Issues

Economic Development, Political Development, Women, Rights, Gender.

Partners

Funded by the Ford Foundation.

Contact

Alison Data Phido
Program Director
African Radio Drama Association (ARDA)

20/20A East Pavilion, Tafawa Balewa Square, Race Course

Lagos Africa
N/A
Nigeria
Tel: 234-1-2705132; 234-8033151790
Fax: 234-1-2705132

Source

Letter from Ms. Data Phido to The Communication Initiative, and comment received through The Communication Initiative's Page Review process on November 2 2004.


Placed on the Communication Initiative site July 15 1999
Last Updated February 02 2010



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I just came across your work through a google search. I'm glad to know that you exist. I'm a Nigerian-born radio host in Chicago. You shall be hearing from me about the kind of work we do in chicago. Good luck to you and I'm glad you're there to provide such unique service.
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