HIV / AIDS

Where communication and media are central to the eradication of HIV/AIDS
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The Media Project - USA

Regions

Global, Africa, North America

Programme Summary


"The entertainment media's resource on family planning, sexuality and reproductive health." Many teens receive information about values, attitudes and behavior from television and film. The Media Project works with entertainment industry professionals to ensure that they are presenting the most up-to-date, socially relevant, and accurate information about sexual health issues to the public.

Communication Strategies



Work with writers and producers of the most popular USA day-time and prime-time television programmes, Panel discussions and symposiums on adolescent sexuality, Media Project HELPline with answers and researchers available for questions on sexual and reproductive health, SHINE awards - an annual gala event honoring outstanding portrayals of sexuality issues in the entertainment media, and forums and informational pages on the World Wide Web as part of the Advocates for Youth Site.

Development Issues



Children, youth, rights, family planning, HIV/AIDS, health.

Key Points



"The Media project offers entertainment professionals an array of services to encourage and support accurate portrayals of family planning, sexuality, and reproductive health in their work. The Media Project provides several opportunities for creative teams who work in television and film to explore the myriad sexual health issues that young people face today."

Partners



Advocates for Youth and the Kaiser Family Foundation.

Contact


Advocates for Youth, 1025 Vermont Avenue, NW, Suite 200, Washington D.C., 20005.

Phone: (202) 347-5700

fax: (202) 347-2263

e-mail: info@advocatesforyouth.org

web site: Advocates for Youth site.

Source

Advocates for Youth Web Site.


Placed on the Communication Initiative site November 15 1999
Last Updated June 04 2001


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