HIV / AIDS

Where communication and media are central to the eradication of HIV/AIDS

Mexico XVII - Communication

Communication perspectives - Mexico XVII AIDS Conference
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Valvula de Escape [Escape Valve]

Country

Mexico

Programme Summary

To address gaps in knowledge about HIV prevention and family planning, the United States (US)-based Population Media Center (PMC) collaborated with CORA (Centro de Orientación para Adolescentes) to develop and produce a radio call-in show for youth, called Válvula de Escape, Un Espacio Sin Censura. Sexo Netas y Preguntas. ("Escape Valve, a Space without Censorship. Discussion and Questions about Sex.") This entertaining and informational talk show was designed to be an communication tool that provided youth with important information pertaining to HIV and sexual health awareness and knowledge.

Communication Strategies

Válvula de Escape was a call-in show that provided an outlet for teens to discuss issues relating to sexual/reproductive health directly with health professionals and other teens. It was broadcast on Radio Mexiquense in Toluca (Mexico State) during 2007 from 4:00 pm to 5:00 pm every Thursday.

Development Issues

Youth, Sexual and Reproductive Health, HIV/AIDS.

Key Points

In 2001, the United States Agency for International Development (USAID) reported that the majority of students in Mexico were aware of HIV, but the majority of students were unaware or mistaken with regard to important information pertaining to HIV prevention.

Partners

PMC, CORA.

Contact

Dra. Anameli Monroy
Executive Director, Centro de Orientacion para Adolescentes (CORA); Country Representative, Population Media Center (PMC)

Angel Urraza 1122

Colonia del Valle
D.F. C.P. 03100
Mexico
Tel: 55 59 84 51 OR 55 59 84 53
Fax: 55 75 82 64


Placed on the Communication Initiative site September 23 2009
Last Updated September 30 2009



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