Soul Beat Africa is co-sponsored by Soul City Institute and the Communication Initiative

HIV/AIDS

Where communication and media are central to the eradication of HIV/AIDS in Africa


Average Rating: 2.5 out of 5 (2 ratings submitted)

Meet Joe Booklet


Publication Date

October 1, 2009

Summary

Meet Joe is a story booklet that complements a one-minute animated television public service announcement (PSA). The booklet forms part of the regional OneLove campaign, a large cross-border HIV prevention campaign in Southern Africa that seeks to address the issue of multiple concurrent partners (MCP). The campaign is spearheaded by Soul City Institute for Health and Development Communication with partner organisations in 8 southern African countries.

Meet Joe highlights sexual networks and how having more than one sexual partner at the same time puts one at risk of HIV and AIDS. The concept behind the comic and the PSA is to represent people without showing identities or specific racial or cultural groups. It seeks to cross borders and boundaries and is designed to present the message in a fresh and innovative way.

Click here to view a sample copy of this booklet in PDF format. To order copies of the booklet please see contact details below.



Publisher

Number of Pages

22

Cost

No cost

Languages

English

Contact

Soul City Distribution Centre

P.O. Box 991
Isando 1600

Johannesburg
South Africa
Tel: 0860 11 5000
Fax: 011 452 8449


The Soul City Institute for Health & Development Communication - OneLove Campaign

P.O. Box 1290
Houghton

Johannesburg
2041
South Africa
Tel: +27 (0)11 341 0360
Fax: +27 (0)11 341 0370

Source

Email from Zanele Gule, Soul City, to Soul Beat Africa on October 22 2009.

Related Summaries


Placed on the Communication Initiative site November 05 2009
Last Updated March 16 2010



How useful did you find the knowledge and contacts on this page to your work?


2.5
Average: 2.5 (2 votes)
Your rating: None

Why isn't there a link to

Why isn't there a link to the PSA? And why can't we download the booklet without sample on it in PDF form. It's free, so what's the issue...

Changing Culture

In the context of reducing multiple and concurrent partnerships, what are the BIGGEST challenges or obstacles to changing cultural norms and practices that place people at risk of HIV infection: (you may choose more than one option)