Most Recent Knowledge Shared from the Network

September 1, 2017

World Development Report 2015: Mind, Society, and Behavior

"Can providing a role model change a person's opinion of what is possible in life and what is 'right' for a society? Can marketing a social norm of safe driving reduce accident rates? Can providing...

August 14, 2017

Toilet: Ek Development Communication Katha

Akshay Kumar is fast emerging as a very unlikely bearer of varied and content-driven Hindi cinema. Derided by the reigning Hindi cinema establishment and its audience bank as 'Bharat Kumar 2.0' for...

August 2, 2017

Unfairy Tales

"It's the switch from a playful storybook to the real world that delivers the Unfairy Tales message." - Alex Danklof, Media Monks At the end of March 2016, the firm 180LA created for the United...

July 24, 2017

The Power of Song in the Struggle for Health and Development Outcomes in Africa: Lessons for Social and Behaviour Change Programmes

"Evidence from political and social contexts has shown that music has been used as a channel to persuade, control or advance social causes."

July 24, 2017

The Power of Song in the Struggle for Health and Development Outcomes in Africa: Lessons for Social and Behaviour Change Programmes

"Evidence from political and social contexts has shown that music has been used as a channel to persuade, control or advance social causes."

July 6, 2017

Cimaza Virology Comics

"The science to support vaccination is clear, but sometimes the message to the lay community is not. That is why we need new and innovative approaches to spread the message that VACCINES WORK."...

June 28, 2017

The rise of edutainment: taking stock of the evidence

Author: Sonia Whitehead, BBC Media Action Head of Research Programmes, originally posted June 21 2017 - Around the world, growing numbers of people have more and more access to endless...

June 22, 2017

How is a Radio Programme Helping Bangladeshi Youth Cope with the Challenges of Adolescence?

"Qualitative research found that radio magazine show Dosh Unisher Mor (Crossroads at 10 to 19) [from BBC Media Action] provided adolescents with a much-needed source of information on topics deemed...

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Featured Knowledge Shared

May 15, 2017

MTV Shuga is a multi-channel campaign focusing on positive sexual health messaging for young people, with a television drama series as its central...

May 12, 2017

When households cook with firewood on an open fire or on an non-improved stove (plancha sin chiminea, o con chiminea vieja), they are exposed to...

April 26, 2017


There is an ongoing, murmuring issue in health communication - do you pay for media time or not? The...

April 24, 2017

This group emerged from an extensive discussion on The Communication Initiative platform that was prompted by a post from Caroline Hungwe entitled...

April 6, 2017

This short film explains the "theory of change" that lies behind BBC Media Action’s health programmes: how they expect media and communication to...

April 6, 2017

This film shows how BBC Media Action has helped women in two of the countries in which they work, Bangladesh and Ethiopia, to have safer...

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