February 13, 2018
The Soul Beat

Soul Beat Africa

The Soul Beat 272 - Radio for Social Change
February 13 2018
From SOUL BEAT AFRICA - where communication and media are central to AFRICA's social and economic development
In this issue:

This issue of The Soul Beat e-newsletter focuses on radio in celebration of World Radio Day on February 13. The theme this year is Radio and Sports, with all radio stations, regulatory bodies and related organisations invited to celebrate radio and its contribution to democratic debate through information, entertainment and audience interaction.

This newsletter includes a selection of reports, resources, and project experiences featured on the Soul Beat Africa website that highlight how radio is being used to address a range of development challenges related to health, gender inequality, governance, education, climate change, and rural development in Africa.


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  • 1. Wi Di Pipul (We The People) Radio Programme - Sierra Leone
    This is a radio show that focuses on Sierra Leone's health, education, and social care sector - reporting problems, as well as discussing and sharing solutions. Produced by BBC Media Action in Sierra Leone, the magazine format programme is being broadcast in response to the impact of the Ebola crisis, which has put a strain on the country's health, social care, and education systems, as well as on its energy and water supplies. The show therefore seeks to increase awareness of rights and entitlements to services and examines ways in which the public and duty bearers can work together to make service providers more accountable to citizens.
  • 2. Climate Change and Community Radio Project - Cape Verde, Rwanda, Cameroon, and Zambia
    Communities in rural areas are often most affected by the impacts of climate change, and this is compounded by the absence of accurate and timely information in languages of the area. To address this, Developing Radio Partners (DRP) is working with community radio stations in four African countries - Cape Verde, Rwanda, Cameroon, and Zambia - to help farmers and local communities adapt to the effects of climate change.
  • 3. Radio and Nutrition Project in Mozambique
    Development Media International (DMI) is running a radio capacity strengthening project in Mozambique, which will help community radio stations to design and run behaviour change campaigns to improve outcomes related mainly to maternal and child nutrition, but also other health issues such as malaria prevention. Running from September 2016 to January 2018, the project works with seven community radio stations in Manica province using the DMI Saturation+ methodology for changing behaviours, which involves creating entertaining stories, testing them with relevant audiences, monitoring campaigns, and broadcasting them at high intensity.
  • 4. Mozambique Media Strengthening Program (MSP)
    This programme seeks to support the professionalisation of journalists and the empowerment of independent media in Mozambique, working both with individual journalists and media organisations in the capital, Maputo, as well as with local media outlets and community radio stations located throughout the country. The goal of the MSP is to improve the quality of information provided to citizens by state and non-state media and to enhance the capacities and financial viability of non-state, or independent, media organisations in Mozambique.

  • 5. How is Radio Helping to Improve Girls' Education in South Sudan? [June 2017]
    This brief by BBC Media Action shares the research findings of a midline study to assess the impact of Our School, a series of 15-minute-long radio magazine programmes broadcast in South Sudan, which sought to raise awareness of the benefits of education and tackle associated barriers to education, especially for girls.
  • 6. The Impact of Radio on Nutrition-Related Knowledge Behaviors in Senegal [December 2017]
    This brief looks at the implementation and impact of radio programming used by Strengthening Partnerships, Results, and Innovations in Nutrition Globally (SPRING) as part of a larger social and behaviour change communication (SBCC) strategy, which also included community video and community mobilisation events, to improve nutrition in Senegal. SPRING partnered with six local radio stations to produce and air 60-second spots on high-impact nutrition and hygiene practices, as well as interactive radio programmes with a talk show format.
  • 7. Final Project Report: Her Farm Radio in Ethiopia, Malawi, Tanzania and Uganda [June 2017]
    This report describes the experiences, outcomes, and impact of the Her Farm Radio (HFR) project, which was implemented by Farm Radio International in Ethiopia, Malawi, Tanzania, and Uganda between January 2015 and June 2017. The project goal was to increase the extent to which farm radio programmes feature the voices, perspectives, and concerns of female farmers and provide them with increased access to information that is critical to improving their livelihoods.
  • 8. Strengthening Accountability Through Media in Nigeria - Final Evaluation [June 2017]
    This report presents a synthesis of all research undertaken to assess a number of media projects implemented under the Global Grant governance project, which was led by BBC Media Action in Nigeria between 2012 and 2016. The research was designed to understand the impact of the project on development outcomes among audiences and media practitioners and organisations. The report also reflects on the impact the project has had on the broader governance system, and in particular on improving accountability.
  • 9. Improving Maternal and Child Health through Media in South Sudan - Final Evaluation [April 2017]
    By Trish Doherty and Karen O'Connor
    BBC Media Action produced a weekly radio health magazine programme, Our Tukul (Our House), as well as a weekly radio drama, Life in Lulu, with a focus on reproductive, maternal, neonatal and child health (RMNCH) in South Sudan. These programmes were broadcast nationally, and were designed to influence knowledge, attitudes, discussion and social norms identified as most likely to drive the RMNCH behaviour of women and their families. This report synthesises all research and analysis completed under this project.


Please consider attending the 2018 International Social and Behavior Change Communication (SBCC) Summit (featuring Entertainment-Education) - April 16 to 20 2018, Nusa Dua, Indonesia

Click here for more information

  • 10. Exploring the Potential for Interactive Radio to Improve Accountability and Responsiveness to Small-scale Farmers in Tanzania [December 2016]
    By Heather Gilberds, Calum Handforth, and Mark Leclair
    This report presents the findings of a 12-month-long research project, which examined the possibilities of new digital technologies along with radio to ensure that agricultural development projects are farmer-centred and meet the needs of those they intend to serve. Specifically, it assesses Farm Radio International's Listening Post – a model that combines radio and digital technologies to collect and aggregate farmer feedback to aid decision-making and adaptive project implementation.
  • 11. Listening In: An Internews Assessment of Community Radio in Tanzania [April 2017]
    This report by Internews shares the results of a rapid, structured assessment that set out to take stock of community radio stations (CRS) in Tanzania. The research was designed to create a better understanding of the extent to which CRS across the country were providing a valuable public information service, and what barriers could be overcome and opportunities seized to increase their effectiveness in supporting two-way feedback and accountable governance.
  • 12. Two-Way Radio: Using Radio and Mobile Phones to Engage with Somali Women and Youth [March 2016]
    By Claudia Lopes, Rainbow Wilcox, and Sharath Srinivasan
    This report describes a pilot project carried out by Africa's Voices Foundation (AVF) in partnership with the United Nations Children's Fund (UNICEF) Somalia that involved delivery of eight 30-minute interactive shows, weekly, on 20 radio stations across Somalia. The central purpose was to explore the potential of interactive radio for gathering data on Somali people's views on polio and measles immunisation and maternal, neonatal, and child health (MNCH). AVF and UNICEF were motivated by the belief that programmes seeking to improve the lives of those in need must be evidence-based and informed by robust, varied, and high-quality data if they are to be effective.
  • 13. Interactive Radio Program Report: An Integrated Approach to Addressing the Issue of Youth Depression in Malawi and Tanzania [November 2016]
    This report offers a summary of the design, implementation, and evaluation of an interactive radio campaign that sought to improve mental health literacy among young people and create a demand for mental health services. The campaign formed part of a larger project called An Integrated Approach to Addressing the Issue of Youth Depression in Malawi and Tanzania and was implemented by Farm Radio International (FRI) and partners Teen Mental Health and Farm Radio Trust in Malawi.

  • 14. Humanitarian Radio Module - Internews Humanitarian Information Services Learning Collection [December 2017]
    This Humanitarian Radio Module explains how humanitarian radio stations become vital resources for crisis-affected communities and humanitarian responders. It looks at the importance of working with communities, and offers a detailed step-by-step methodology for establishing and running a humanitarian radio station. The resource forms part of the Internews Humanitarian Information Services (HIS) Learning Collection, which communicates key lessons, best practices, and programmatic methodologies used by Internews' humanitarian teams in South Sudan (see Related Summaries at the bottom of the posting for other Modules in this series).
  • 15. Community Media Sustainability Policy Series [2017]
    This Policy Series has been created to assist media regulators and government institutions to provide a regulatory environment that recognises the value of community media and supports its long-term sustainability. Developed in conjunction with the Centre for Law and Democracy, it builds upon the recommendations from a United Nations Educational, Scientific and Cultural Organization (UNESCO) event held in September 2015, which brought together governments, broadcasting regulators, community radio networks, academia, and non-governmental organisations (NGOs), as well as intergovernmental and UN organisations, to discuss concrete ways to ensure a healthy future for community media across the world.
  • 16. RadioActive! The Story of Interactive Radio in Africa [2015]
    This illustrated guide shares insights from research on interactive radio in Africa. Developed in collaboration with Africa's Voices, the guide is based on findings from the Politics and Interactive Media in Africa research project led by the University of Cambridge's Centre of Governance and Human Rights (see Related Summaries at the bottom of the posting for the related Toolkit).
  • 17. Manual for Radio Journalists [May 2013]
    By Peter Hällen and Thorsten Karg
    This manual for radio journalists is designed to support journalists and media practitioners in producing radio programming in the following formats: news, reports with clips, interviews, vox pops, mini features, commentaries, and round table discussions.
  • 18. Radio Production Training Manual [July 2013]
    By Fiona Ledger
    This radio production manual was published by BBC Media Action to inspire and instruct producers working in radio in Ethiopia. It is designed particularly for understanding how to produce pre-recorded magazine programmes, covering issues related to maternal and child health, which have high impact and provoke changes in thinking and behaviour.


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